For me as a busy owner who works from home, who wants to keep a nice balance between my work life and my play time balancing my time is very important. It’s very easy while working from home to let your work time leak over into your family time or play time. I have to be able to have my eye on multiple things taking place at once. Social media moves fast. When you are managing multiple pages you have to be able to keep a close eye on customer responses, questions and their over all social media activity.
I do a lot more than just monitor pages, I have scheduled consulting calls during the week with my consulting clients, weekly blog posts to write, newsletters to create content for, a conscious parenting book I’m in the middle of writing with my best friend and writing partner of 30 years, and a variety of other client and personal projects.
One thing I’ve been experimenting with is paying attention to how quick and thorough I can get my projects done if i’m multitasking vs singletasking. I’ve come to realize even though I can successfully keep an eye on my multiple Twitter streams through my favorite platform Hootsuite, check notifications on my phone for Facebook through my Facebook pages manager app, have a conversation with my time, etc ….when I actually get down to business and focus on one thing at a time I get more done in a shorter amount of time. Instead of a blog post taking an hour to put together I can be done within 15 minutes. (Blog posts unusually stew around in my head a few days generating ideas before I actually put them to paper or type them in my website.)
The Same goes with social media. I will work with one clients account at a time by being highly focus in on writing content, scheduling content, engaging with new connections, brain storming ideas with this client, answering their emails, add in a consulting call, setting up their Facebook ads, having live conversations with their customers, editing their video description, implementing SEO keywords, various tasks or amplifying their brand, then I’ll move onto the next client. (This is why I only work with a maximum of 10 clients at a time. I currently have two openings. Act fast to secure your spot!)
With that said it’s very important to note I do check in on my clients social media accounts regularly through-out the day and check the notifications on my phone, but it’s not every time there’s a little ding, it’s on my time, my schedule. Prompt replies and service are very important.
Forbes actually has a great article that shares how multitasking can put the brain on overload and make you less efficient. I’m not sure if that’s 100% accurate. I do feel pretty efficient even when I’m multitasking. For me it’s more about disciplining myself to complete one task before moving onto the next so i’m as thorough, detailed, organized and efficient as possible.
What about you? What works the best for you? Knowing how you function the best can increase your productivity and income.
It’s easy for all of us to get distracted by the next shiny object, latest meme, etc but when we buckle down and focus on each action step or project we need to take care of to grow our business results begin to form.
Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management & consulting. Looking for social media assistance to grow your online presence and provide top notch customer service? Have a marketing budget? Look no further. Multiple packages available. Perfect for for the company who knows the value of a marketing budget and needs help putting their company on the social map! Contact her today!
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How To Create A Social Media Strategy
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