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  • Confused On How To Use Facebook To Grow Your Business?

    Posted on January 19th, 2016 Carol Lawrence No comments

     

    What's Your Biggest Challenge Amplifying Your Brand Online-

    What’s stopping you from amplifying your business online? Are you confused on how to grow your business using Facebook? What’s stopping you? Is it lack of knowledge? Time? Frustration?

    I really want to know. I want to help you get past the hurdles that are blocking you from success.

    Please take a few minutes and fill out my survey: What Keeps You From Amplifying Your Brand Online? Especially on Facebook.

    Do you already understand the importance of having a Facebook business page but you are unclear on how to set it up and get started? I’ve created a simple step by step training for you.

    Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management & consulting. Looking for social media assistance to grow your online presence and provide top notch customer service? Have a marketing budget? Look no further. Multiple packages available. Perfect for for the company who knows the value of a marketing budget and needs help putting their company on the social map! Contact her today!

  • Periscope Streams Directly Into Your Twitter Feed

    Posted on January 12th, 2016 Carol Lawrence No comments

    Hey!Hello everyone, I wanted to let you know about two breaking social media stories today.  The first one is all about Periscope live streaming directly into your Twitter feed. My friend Mark Woolery tells you all about this change in his latest video.

    The Second change is the Facebook Mentions app rolled out for Android users for verified users today! Stay tuned it will be available for all pages sooner than later. You can read all about those changes here! Before you go be sure to watch Mark’s video about the Periscope news and follow me on Facebook to stay up to date on social media news.

    Thanks for visiting my website. I have two free gifts for you. In my short guide: Carol Lawrence’s Content Map Ideas you will learn why Facebook is so important for your business, a look at the benefits of ads, multiple content ideas and the app you need to use to monitor your page. My second gift is my guide: How To Create A Social Media Strategy. People pay me money all the time for the information you are about to read. This is my thank you to you for being a part of my online community. I want to see you succeed!!

    Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management & consulting. Looking for social media assistance to grow your online presence and provide top notch customer service? Have a marketing budget? Look no further. Multiple packages available. Perfect for for the company who knows the value of a marketing budget and needs help putting their company on the social map! Contact her today!

     

  • Creating A Promo Flyer

    Posted on January 9th, 2016 Carol Lawrence No comments
    Create Your Own Promo Flyer With Canva!
    Are you going to a live event, doing a speaking gig or marketing your services to a local business? Create a promo flyer to take with you. There are multiple ways to create a promo flyer. You can use Word, OpenOffice and then there’s Canva. If you are wanting to add some graphics to your flyer Canva is a great option. They just recently announced they have added a 100 different new color combinations. You can easily make your own flyer using Canva. Let me know if you made one, I’d love to see it. Share a link to it in the comments below.

    Promo Flyer

    Thanks for visiting my website. I have two free gifts for you. In my short guide: Carol Lawrence’s Content Map Ideas you will learn why Facebook is so important for your business, a look at the benefits of ads, multiple content ideas and the app you need to use to monitor your page. My second gift is my guide: How To Create A Social Media Strategy. People pay me money all the time for the information you are about to read. This is my thank you to you for being a part of my online community. I want to see you succeed!!

    Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management & consulting. Looking for social media assistance to grow your online presence and provide top notch customer service? Have a marketing budget? Look no further. Multiple packages available. Perfect for for the company who knows the value of a marketing budget and needs help putting their company on the social map! Contact her today!

     

  • Blab Replay: #EncoreChat with Carol Lawrence For Older Entrepreneurs

    Posted on December 18th, 2015 Carol Lawrence No comments

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    Blab Replay: #EncoreChat with Carol Lawrence For Older Entrepreneurs – Hosted by Judi Bonilla

    Ok here’s a little story for you. I did a Blab today with aging expert Judi Bonilla. I actually did two. I jumped on Sally Hendrick’s blab about Facebook ads and Lead Pages (Thank you Sally) And I did a scheduled blab with Judi. Here’s a tip… Run any updates your computer may need ahead of time or turn them off. My computer is in the shop and i’m using my husbands computer. When the updates started I lost sound then it kicked me off completely!!! It could have been a Blab glitch but i really think it was my computer. This video is take two. To make a long story short we stuck with it as most entrepreneurs usually do and did a second video for you. I’m so glad we did.  Over all it was a lot of fun. I recommend trying Blab if you haven’t already. I do think Facebook mentions is going to be the #1 way to stream in 2016 but Blab will be hot on it’s heels. I especially love how you can have a live conversation with people instead of talking at them.

    In this Blab we talk about aging, social media, writing and being an aging entrepreneur. Read the rest of this entry »

  • 25 Tips For Growing Your Business With Twitter.

    Posted on December 14th, 2015 Carol Lawrence No comments
    25 Twitter Business Tips

    Twitter Tips For Growing Your Business

    Twitter has been going through changes. For instance they have recently added moments. A lightening bolt looking icon located at the top of the Twitter home page. When you click on the lightening bolt you see all the latest trending news. If you want to stay on top of trending news check Twitter first. I often read breaking stories minutes and sometimes an hour or so on Twitter before it hits the mainstream media. Another change is the favorites icon is now a heart. Who doesn’t like hearts right? Clicking on the heart under a post shows you like it. It’s a great way to acknowledge someone’s Tweet without actually saying something or retweeting it. I know for some business owners Twitter is a bit confusing so I’ve compiled a list to help simplify it a bit for you and provide you some tips on growing your business with Twitter. Do you have any more tips to add? Leave them in the comments below.

    1. Stay active on Twitter. Twitter is fast moving and requires lot’s of Tweets to get noticed.
    2. Use tools such as http://hootsuite.com to manage your Twitter account. You can schedule Tweets, see your @mentions and keep an eye on your platform from one universal spot. You can also schedule Facebook posts using Hootsuite. Don’t just rely on scheduled tweets. A combo of scheduled and live posting is essential! You must engage, engage, engage! For an example check out Adam Chandler. He is crushing it on Twitter!
    3. Fill in your profile completely. Do not miss this opportunity to show off your expertise. Here’s a look at my profile. Add some relevant hashtags and your website link.
    4. Be sure to add a profile picture. I never follow back someone who hasn’t taken the time to upload a photo. Plus, spammers tend to not use photos. Did you know there are people who set up hundreds of fake accounts a day? When you see someone promising 20,000 followers for $29.00, avoid them like the plague. You want real followers who are interested in what you have to say.
    5. Use the Twitter search located at the top of your Twitter page to search out local businesses, people, possible clients and more. Join niche related Twitter chats.
    6. Retweet relative content to your audience. Just like on Facebook or Pinterest, your followers love it when you share their information just make sure it’s a good fit for your audience.
    7. Use your own hashtag or a popular hashtag so your conversations can easily be found. Example: I use #socialmediahelp4u If someone clicks on that hashtag on Twitter or Facebook they will see multiple posts from me. You can also see how it shows up in the search engines when I search for it on Google.
    8. Paper.li papers are becoming real popular. One of the ways these online papers generate content is by pulling in Tweets with certain hashtags. Anyone can create their own Paper.li paper. It’s free to get started. My Social Media Help 4 U Daily News features social media articles from around the world. One hashtag I use to pull in content is #socialmedia.
    9. Add a photo to Twitter. Approximately 65% of people learn visually. According to 3M Corporation, the brain processes visual information 60,000 times faster than text.
    10. Build your list organically. Buying Twitter followers is not going to guarantee you that those followers give a care about what you are Tweeting. When following people look at their Tweets, you should be able to tell if they are a real person or company.
    11. Engage, engage, engage. I’ve met plenty of new friends, gained new leads and signed new clients through the use of Twitter. I know I said this before but it’s super important. People love to engage by answering questions so add a poll. Ask a question with multiple choice answers or ask a trivia question.
    12. Tweet content and links that lead back to your website, blog posts, Facebook page, newsletter opt-in page and other social sites.
    13.  Tweet your services and tips related to your niche and industry helping you build your brand.
    14.  Follow the top leaders in your industry. Watch and learn from what they do, what they Tweet. Share their content by RT’s, mention them and build relationships.
    15.  Organize whom you follow with lists. You can create lists for customers, professional organizations, social media teachers you follow and more.
    16. Create a custom graphic and use it for your background visually branding your company on Twitter.
    17.  Publicize your Twitter account by adding your Twitter handle to all your business materials. Flyers, business cards, online signature, website, email newsletter, receipts, invoices and where ever else you think it’s appropriate.
    18. Pay for promoted tweets to extend your twitter reach to a targeted audience.
    19. Use untweeps to clean up your Twitter account and stop following people who don’t Tweet.
    20. Add photos to your tweets. For example: Add pictures of employees in action, products and business meetings. If you are an author provide multiple cover options and ask for feedback on your readers favorite.
    21. Add the Twitter App to your smart phone so you can tweet on the go.
    22. Add the Instagram App to your your smart phone. Share pictures from Instagram to Facebook and Twitter all at the same time.
    23. Tweet a Twitter only special or coupon. Give a discount on a product or a free gift to your Twitter readers. ½ off second meal, free dessert, etc.
    24. Embed a tweet into a blog post. Or use the plug-in Click To Tweet.

    Read the rest of this entry »

  • Visme, Another Resource For Creating Your Next Presentation or Infographic.

    Posted on November 9th, 2015 Carol Lawrence No comments

    Hi everyone, not to long ago I shared with you my favorit resource for making your own graphics. It’s getting easier and easier to design awesome graphics without owning Photo Shop. I was recently introduced to another resource called Visme.


    Visme is a simple, drag-and-drop, presentation and data visualization software that’s completely online and free to use. Visme has over  200,000 active users utilizing it to communicate better in form of interactive Presentations, Infographics and forms of digital content. Add Visme to your graphic creation resource list.

    No time to create content for your social media profiles? Overwhelmed with posting, engaging and keeping up with your online social media pages?

    Hire Help!

     

     

  • Twitter Changes Favorites To Hearts

    Posted on November 4th, 2015 Carol Lawrence No comments

    For instagram

    Hi everyone, sorry for a delay in posting. I’ve been super busy. Pheww October is over but here comes November. I filmed a short hello video with the backdrop of the mountains. Did you see it on my Facebook page?

    There are three Twitter changes you may have missed.

    #1. Favorites are now hearts. You can now heart a tweet you like. Everybody loves hearts… right??!!

    #2. With the hootlet from Hootsuite you can now schedule retweets right from your Twitter feed. It’s ok to schedule content but remember to hop on all your social media sites and engage live when you can for optimal engagement.

    #3. When you are setting up a tweet you have the option of making it a poll, asking a question and providing two multiple choice answers.

    Sign into Twitter to learn more and see these features in action.

    For more Social Media Tips be sure to follow my page on Facebook, Twitter and subscribe to my newsletter for updates and my free guide: How To Create A Social Media Strategy.

     

  • Tips To Amplify Your Business On Social Media

    Posted on October 13th, 2015 Carol Lawrence 1 comment

    Do you know how to amplify your business on social media-

    Tips To Amplify Your Business/Brand On Social Media

    1. Post consistently

    2. Use high quality photos

    3. Try and tell a story – great for throwbacks

    4. Add humor when you can

    5. Pass on useful information. How-to’s work well

    6. Use hashtags on Twitter and Instagram and occasionally on Facebook

    7. Engage, engage, engage

    8. Intermix videos into your content strategy

    9. Say thank you! When someone responds to a post by comment, liking or sharing your content, let them know you appreciate it.

    10. Listen….monitor your brand. Listen to what are people saying about you, your company and products.

    11. Don’t sell constantly. What would you do if every time you saw your neighbor they tried to sell you something? You’d RUN AWAY!

    12. Be authentic, loyal and trustworthy. #consciousbusiness

    Thanks for visiting my website. I have two free gifts for you. In my short guide: Carol Lawrence’s Content Map Ideas you will learn why Facebook is so important for your business, a look at the benefits of ads, multiple content ideas and the app you need to use to monitor your page. My second gift is my guide: How To Create A Social Media Strategy. People pay me money all the time for the information you are about to read. This is my thank you to you for being a part of my online community. I want to see you succeed!!

    Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management & consulting. Looking for social media assistance to grow your online presence and provide top notch customer service? Have a marketing budget? Look no further. Multiple packages available. Perfect for for the company who knows the value of a marketing budget and needs help putting their company on the social map! Contact her today!

     

     

  • How To Use Facebook Notes – Quick Tutorial

    Posted on October 8th, 2015 Carol Lawrence No comments

    How To Use Facebook Notes

    Did you hear the news about Facebook Notes?

    You can use the newest feature to share all kinds of things such as your latest blog post, article, share information about your latest trip from a recent family vacation or even post a recipe. You can even add links. They are not embedded but they are clickable.

    The new changes have only rolled out so far on personal profiles but will be rolling out on business pages shortly. Now is a great time to start adding your blog posts to your Facebook notes tab. In my short video tutorial I show you exactly how to do this.

    What’s New In Notes?

    The cover photo for each ideal size is 1200 x 445. Cosmetically this looks really nice.

    Photos can have a “caption”.

    You can have photos in the note that vary in sizes.

    You can add links to your text.

    You can tag people, pages or groups right inside the note itself.

    A few other benefits to adding a note to your pages.

    Notes have their own area on your page so are more accessible and easier to find than posts.

    You can create drafts and publish them when you are ready.

    Notes appear in Google searches.

     

    This is another great way to re purpose your content! Anyone who has spent time with me in a consulting session knows I’m a huge fan of re purposing content!

    facebook notes tutorial

    facebook notes tutorial

    Be sure to add keywords so your notes are easily found in the search engines. Posting on your Facebook page consistently is great for SEO so using notes should end up being another useful way to get your content seen/found online. No time to add your notes (blog posts) to your Facebook business page? No worries, I offer blog scheduling. Contact me for more details.

    https://www.facebook.com/CarolCLawrence/
    http://socialmediahelp4u.com/

    Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management & consulting. Looking for social media assistance to grow your online presence and provide top notch customer service? Have a marketing budget? Look no further. Multiple packages available. Perfect for for the company who knows the value of a marketing budget and needs help putting their company on the social map! Contact her today!

     

     

  • Creating A Holiday Social Media Strategy

    Posted on October 2nd, 2015 Carol Lawrence No comments

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    You’re probably wondering why the heck I have a photo with Christmas presents on my blog in October. Well here’s why.

    When you are a small business owner and you rely on your sales and networking for a living you can’t wait to the last minute to create a holiday strategy.

     

    Begin by having a full assessment done on all your social media platforms. This will tell you if you need to have work done on your social media pages before you begin driving traffic and using them to share your holiday strategy.

    Once your assessment is complete you need to create a strategy. What platforms are you on currently?

    The social landscape of Pinterest, Instagram, Twitter, Facebook and LinkedIn are all different. You have different kinds of viewers on each platform. Just because someone follows you on Facebook doesn’t mean they’ll follow you anywhere else or vice versa. After you have your assessment done you should know exactly where your audience is. You’ll be able to determine which platforms you need to put the most time and energy into. Read the rest of this entry »