Posted on October 15th, 2014 No comments
Using hashtags in your social media marketing campaigns is a great way to generate interest, engagement and exposure for your business.
Here is a look back at two campaigns that rocked it with #hashtags this past summer.
1. Take a look at how Red Box got their fans to share their favorite ways to watch Red Box movies using the hashtag #HowDoYouRedbox.
They had some really cute entries. Take a look! Read the rest of this entry »
Posted on October 4th, 2014 No comments
I got a real kick out of this info-graphic from Post Planner. You will find all kinds of great ideas for attracting attention to your Facebook page. Let me know if you use any of these great ideas. Do you have other ways to increase your Facebook engagement and get more customers? Share your tips in the comments. Thanks for stopping by and reading my blog.
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Carol Lawrence is the owner of Social Media Help 4 U, a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious based business services, providing intuitive and skill based social media management, product reviews & consulting. Carol and her team manage social media accounts for busy business owners, authors and entrepreneurs. They assist their clients in building their online presence, engagement and connections with like minded people, customers and clients. They are fully aware that their clients online reputation is at stake. With the values of integrity, honesty and dependability being their top priority. Carol enjoys writing, the outdoors, having fun with her family & friends and interviewing movers & shakers in the writing/entrepreneurworld.
Posted on September 28th, 2014 No comments
I have a special treat for you today. Leonie Dawson is a very successful work-at-home-mompreneur. She runs an uber successful business. Her Amazing Biz & Life Academy is super popular and changing lives of women around the globe. In this article she shares how she manages her work from home business and relishes in her family life. Enjoy!
3.5 years ago, I shared my daily rituals of being a work-at-home mumpreneur. One of my gorgeous readers asked for an update on how things have shifted since then.
So, I thought I’d share with you the behind-the-scenes of what a day usually looks like for me as I tango between motherhood, owning a business, creating, and living a life well loved.
7am: Beth wakes up beside me. She cooes, plays with her hands for a while. I keep napping. When she gets restless, I sleepwalk her out to Chris, pass her off and go back to bed for a 20 minute nap to catch up on missed zzzzz’s as Beth still wakes up a few times during the night.. I don’t like napping during the day, so a little sleep-in on my own does wonders.
8am: Eat breakfast – usually it’s a Bounce protein ball and a Nudie juice. Do the usual tango of getting kids out of pyjamas and into clothes.
9am: Either go out for the morning (go grocery shopping, visiting friends or have a mini roadtrip) or have a “Happy Home Day” (do crafts, gardening, cooking, little house renovations).
Midday: I take a quick drive into the village and buy lunch (usually Japanese, Vietnamese or Indonesian. Most typical: tempura vegetables & teriyaki chicken on rice with a “full fat” Coke. Yep. I know that’s wildly un-PC, but it’s my thing currently, and I’m cool with it). Check the mail. Talk shit with Cindy the Post Office Lady.
Read the rest of this entry »
Posted on September 27th, 2014 No comments
Guest Post By Suzanne Evans.
The elusive million dollars is a hot topic in my industry and for good reason. The million dollar mark IS an amazing goal and it makes sense that people want to aim for it and shoot for it. It has come to mean something in society and stand for success. With only a tiny percentage of people ever earning this brass ring- it’s nobel. It’s worthy. It’s inspiring.
And for others it’s just a number. It’s important to know what you want, what you need, and how to prepare to hit seven figures (if you even want it). Here’s some rules and ideas to live by on your way to success – whatever that number is.
1) YOU decide. Decide what success looks like for you and what you want to accomplish financially. No coach or colleague should tell you what you will, will not, or should make. You get clear on what you want. Read the rest of this entry »
Posted on September 21st, 2014 No comments
One of the biggest problems business owners, particularly solopreneurs and authors, have, is the tendency to try to do it all. Rebecca Livermore is known for her ability to help authors free up their time by taking care of the tedious stuff, podcast support, Kindle formatting and uploading, blog writing, proofreading and editing. She’s a wealth of information. I’m so thrilled she has agreed to answer my curious questions on writing and publishing Kindle eBooks. If you foresee a book in your near future you don’t want to miss this interview!
Carol: Rebecca, Can you begin by telling my readers and I a little bit about yourself, your services and how you got started as a freelance writer?
Rebecca: I’ve been a freelance writer since 1993, where I got my start in writing for print magazines. When I was about to graduate from high school, I told my parents that I wanted to be a freelance writer, but my dad encouraged me to do something “more practical.” Because of that, I put off writing for a long time. Read the rest of this entry »
Posted on September 13th, 2014 No comments
Hello everyone, I wanted to invite you to join me on Facebook and share your business.
I’m hosting a Facebook party all weekend long. How do you participate? It’s simple. Go to my Facebook page. You will see my “Share Your Business” graphic.
Underneath it in the comments tag your business Facebook page or share the url to your business webpage. Be sure to tell us what your business is all about. Please like the graphic and share it so others can join in the party. You only have to follow the businesses you are interested in.
Here’s a tip. Like new pages from your Facebook page. This is done easily on your desktop. Then when you share or comment on a page it’s promoting and bringing attention to your page not you. If your page is your brand that’s where the focus needs to be, not your personal profile. But before you go check out my 3 tips on growing your business page with Facebook be sure to take a peek at my special bonus. Don’t worry i’m not selling you anything.
Three Ways To Grow Your Business With Facebook Plus A Special Bonus. (Be sure to read entire article.)
1. Engage – get talking, sharing and liking. When someone responds to something your business page shares on Facebook acknowledge them. Answer their questions, thank them, like their comments. This let’s them know you are paying attention and their feedback matters. Every time there is engagement on your page through a comment, like share, etc it bumps your post back into the newsfeed.
2. Post often. There are many opinions on when to post but simply just getting consistent will help. Even having a posting calender with regular updates starting at 7 am can help. I like to post once an hour when possible. If i’m busy and i’m not able to post that often then I make sure I have content in the morning, at lunch time to catch the lunch crowd, another in the afternoon and one in the evening. This particularly helps if you have a very small ad budget.
3. Facebook ads. Yes Facebook is a pay to play place now. But who cares, you won’t find this kind of market anywhere. The ability to target your audience makes it second to none. Obviously an ad budget of $1,000 a day would become an overnight game changer for your business but if you are small business and your not sure, $300 a month is ideal. Seriously lacking in funds? Try $50 a month. I have pages that convert even on a small budget. Running ads helps your page get seen. Build up your customer/fan base then begin using a sales funnel to convert your ads into sales. Be sure to see my bonus below to learn how powerful Facebook can be for your business.
Posted on September 7th, 2014 No comments
From time to time I like to share with you inspiring interviews from authors. I’ve been looking forward to this interview with Ellen Violette. I believe you will walk away from reading this interview with inspiration to get busy writing your own best seller. Read carefully. Ellen provides you some very useful tips! Ellen Violette is well known as the eBook Coach. She has helped many authors realize their dream of becoming a published author.
Carol: Ellen, how did you become known as the eBook Coach?
Ellen: I was a Grammy-nominated songwriter and a producer, winning a lot of awards, but not making much money. My parents were supporting my husband and me. We built a world-class recording studio in the house I grew up in and we had a blast.
But, then the Northridge earthquake hit and our house was severely damaged. We lived close to where the Santa Monica Freeway collapsed. Then, my parents both passed away within 11 months of each other and we were left with the damaged house. And that was the only potential equity in their estate-if we fixed it up.
So we spent a year doing that. We sold it, made good money, and came down to San Diego just as the real- estate market was taking off her. Since we did so well on my parent’s house and we enjoyed the process, we started buying, fixing, and selling houses. But, then the market got too hot and there was nothing to buy; all the investment money dried up too.
So, we took a property management job back in Los Angeles and I got online. I’d always wanted to write books but I hated the idea of having to write a book proposal and wait for someone to give me permission to publish. I had done that for 20 years in music and I was so over it.
Then, I found eBooks, and loved the idea that I could get directly to my audience and nobody could stop me! It was totally liberating and I just knew it was the right path for me. So, I wrote my first ebook from an ebook and it was extremely frustrating, so I went looking for an eBook Coach, but there weren’t any so I decided to become one. In fact, I was the very first eBook Coach, and several of the coaches out there have created their programs from mine.
But, since I was the first, I often refer to myself as the Original eBook Coach. And I’ve been blessed.
I decided I could create a better program than anything out there so I created my 3 Days to eBook Cash Authoring Program. I then created my eBook Profit Marketing Secrets Program and my business took off immediately.
I made over $13,000 in the first 6 weeks and a 6-figure income on 2 ½ years. I now have clients who are making a high-6 or 7-figure income and doing it in less time than it took me because they don’t have to make all the mistakes I made. And, I’ve streamlined my processes even more over the years. Also, many of my clients have become Amazon best-selling authors which is very rewarding for me! Read the rest of this entry »
Posted on September 5th, 2014 No commentsLast week my wonderful sister in-law shared this recipe on her Facebook page. I shared it to my Facebook page so I could go back to it later when I had a chance to print it out. As Fall approaches i’m feeling the urge to bake, do crafts and move into winter mode. The cool thing is the last four years I lost my love for doing most things. I was so drained due to becoming anemic that I actually slept A lot! I wrote about it last June. If you want to see my whole story you can get the complete scoop here! This year I’ve felt fantastic. My old loves are returning to me. (By that I mean scrapbooking, baking, writing, ect. I only have one true love. Mr. Lawrence.)Last weekend I baked these bad boys up. Oh my gosh they are so delicious! I’ve made banana bread for years. It’s a favorite around our house but these bars got rave reviews over and over again. Randy is requesting I make them already again soon. For variety and some added nutrition I added some freshly grated zucchini from my garden. I also added in a little cinnamon. Next time I’ll toss in a small handful of chocolate chips. I hope you enjoy this recipe as much as I did.I wish I could give the original author credit but the name of who put this delicious concoction together is unknown to me.This recipe was shared on Facebook over 455,000 times.Banana Bread Bars
1-1/2 c. sugar
1 c. sour cream
1/2 c. butter, softened
1-3/4 (3 or 4) ripe bananas, mashed
2 tsp. vanilla extract
2 c. all purpose flour
1 tsp. baking soda
3/4 tsp. salt
1/2 c. chopped walnuts (optional)Brown Butter Frosting:
1/2 c. butter
4 c. powdered sugar
1-1/2 tsp. vanilla extract
3 tbsp. milk1. Heat oven to 375F. Grease and flour
15×10-inch jelly roll pan.1. For the bars, in a large bowl, beat together sugar, sour
cream, butter, and eggs until creamy.
Blend in bananas and vanilla extract.Add flour, baking soda, salt, and blend for 1
minute. Stir in walnuts.2. Spread batter evenly into pan. Bake 20
to 25 minutes or until golden brown.3. Meanwhile, for frosting, heat butter in
a large saucepan over medium heat until
boiling. Let the butter turn a delicate
brown and remove from heat4. Add powdered sugar, vanilla extract
and milk. Whisk together until smooth (it
should be thicker than a glaze but thinner
than frosting). Using a spatula, spread
the brown butter frosting over the warm
bars (the frosting will be easier to spread
while the bars are still warm).The frosting is easier to make then it sounds and it is sooooo good!If you love to cook you might want to follow my Yummy Food board on Pinterest!Thanks for stopping by and reading my blog.What’s your favorite fall recipe?
SHARE THIS ARTICLE WITH YOUR TRIBE!
AND INCLUDE THE FOLLOWING CITATION AT THE END OF THE ARTICLE!Carol Lawrence is the owner of Social Media Help 4 U , a virtual based business that supports authors and businesses based on integrity. Social Media Help 4 U offers conscious business services, providing intuitive and skill based social media management, product reviews & consulting. Carol and her team manage their clients social media accounts. They assist their clients in building their online presence, engagement and connections with like minded people, customers and clients. They are fully aware that their clients online reputation is at stake. With the values of integrity, honesty and dependability being their top priority. Looking for social media assistance to grow your online presence and provide top notch customer service? Look no further. Multiple packages available. Perfect for the business on a tight budget and for the company who knows the value of a marketing budget and needs help putting their company on the social map!
Posted on August 31st, 2014 No comments
This post is part of my series. A Day In The Life Of A Social Media Manager.
5 Signs You Are Experiencing Burnout And What To Do About It.
Sometimes life can get so crazy busy we forget to slow down. When we keep going we eventually burn out.
Here are five tell-tell signs i’ve reached my limit. Maybe you recognize the same symptoms within yourself.
I’m a giver. What can I say I come by it naturally. I tend to do everything else then take care of myself. Since I turned 40, I’m 45 now … I’ve felt my inner self calling to me more and more to put myself first.
I’ve learned it’s ok to say no. I’ve become real selective with how I spend my time and who I spend it with.
Time is precious and very valuable.
#1. I can’t sleep.
When I’m overly exhausted I start to feel like I can’t get enough sleep. My mind won’t shut up at night and distracting thoughts rumble through my head keeping me awake. This is a sure sign there is something deeper bothering me. Read the rest of this entry »
Posted on August 30th, 2014 No comments
10 Tips For Reaching New Customers On Facebook
1. Post a sign in your store. Place by the cash register or on the door so your customers know you are on Facebook.
2. Customize your receipts to invite your customers to like your page on Facebook.
3. Email your current customer list. Invite them to like your Facebook page.
4. Sign into your Facebook Business/Fan page and like other pages from your page. Do this on your computer or laptop.
5. Make sure your link is on all your print advertising. Read the rest of this entry »